Final Reflection

In final analysis of this class this may have been my favorite class I have ever taken. What's not to like in a class where the instructor basically says exams are pointless? It was fantastic.The most formative experience was when I reached out to a fellow entrepreneur because the discussion we had was worth so  much to me. The experience I don't think I will forget would be the "Free Money" exercise because I have never seen so many people be shocked that they were receiving just a dollar. But this also was my most joyous experience because seeing the faces on people that are just so happy about a dollar makes me feel like I actually did something to make a difference in their lives. Currently, I feel like all the assignments and experiences I have created and made have no doubt made an entrepreneur out of me. Now, I constantly walk into a restaurant or an establishment of some sorts, and I try to find things that aren't working so well and I devise a plan to fix them. Most of the time I just tell someone my idea and they laugh at my attention to detail. My main point of advice for people that will be taking this journey in the future would be to not be scared. Yes, this class and some of the assignments can be intimidating but in the end you'll learn something and it will be well worth the trouble. You need to think like an entrepreneur and the best way to do this would be to always question how things work and what can improve the efficiency of that process.

Elevator Pitch Number 4!

Reflection:
Overall, I think all of my elevator pitches went smoothly and I received good reviews across the board. Many people seemed on board with my ideas which encouraged me to keep trucking along throughout the semester. One thing that I personally thought I needed to change in my videos was that I was too up tight and nervous. It seemed like in all of my pitches I was standing in front of a million people about to talk. This isn't true. It literally is just me in the room so I don't understand. Anyway, one way I tried to change this was I tried a more relaxed approach and tried to relate to my target audience by making subtle joke about myself. Hope you like the new revision.

Week 15 Reading Reflection:

1. The biggest surprise to me and I think the whole point of the article is that His company, which provides  has a customer base that has been nearly tripling each year and now numbers more than 2 million
2. One part of the reading that was confusing to me was the fact that the company only focused on women, I think he would be able to make more money and have more of a profit margin if he focused on both men and females.
3. Two questions: 
    1. What happened to Saryamma and how does her story relate?
    2. What is his next step for SKS?
4. One thing I disagreed with the author was the fact that he said women are more likely to invest their money into their household and to support others because for years women did not work and It was men that were the main bread winners in the family. 

Venture Concept #2

Opportunity: 
 If you have sat at home, belly empty and grumbling, so hungry that your stomach is literally screaming for attention then my product is like a match made in heaven. My product the "I'm Hungry" app, of which is available on multiple platforms, is designed directly for college students that live on or near their campus. This service is meant for those who do not have access to a car or reliable transportation to the grocery store but it isn't limited to just them. For instance, if you do have a car but just don't have the energy to get out of bed, trust me I have been there, with a simple click through my app you will have the ingredients needed to make a perfectly nutritious meal. The reason why I am offering this service is because I saw an opportunity. When young adults come to these college campus the excitement of living on your own and finally being away from parent supervision leads them to overlook certain details about being on your own. One detail being that now you are responsible for feeding yourself. When I got to college, I was ill prepared and the first week I was here I ended up getting really sick. Part of the blame I put on not feeding myself the proper nutrients that a growing adult needs. I had no idea what to cook and how to cook it. I have always had the assumption that a hot and ready meal will be ready for me when I get home because that is the luxury I have been living in but when I got to college I was sadly mistaken. Then I thought, "Why not just get fast food all the time?". The reason is clear, this will make you fatter than you ever thought possible and will also cost you a fortune. 
Innovation:
This is where my product comes in.  It is meant for those kids who just don't understand what it means to be a young adult and they need a little help. The service I am offering is an app that would be available across multiple platforms. This app harnesses a plethora of recipes that will list the exact nutritional make up of each ingredient. The consumer will be allowed to search through each and once they find something that is interesting, with a clock of a button, they can have the exact ingredients delivered to their doorstep. How does this happen? This is where the magic happens. This is where an employee of mine will actually go to the grocery store and shop for you. They will pick up the exact ingredients and proportions of each that you list. Then once picked up, they simply drop off your ingredients and you can get to cooking. Now you might be asking how will food being delivered to someone who doesn't know how to cook help them? Easy! Within the app you have the option to read the recipe and it will tell you step by step, with video descriptions, on how to cook each ingredient. With today's increased technological presence this app allows for the simple transition from child to a young adult that can take care of themselves. All you have to do is pay for your groceries through an online portal and then pay the delivery fee, this is the revenue that my company will use to hire drivers and allocate to resources. 
 Venture Concept:
Now step back, How does this sound to you? Pretty good huh? Exactly, with this product you won't ever have to wait in the long lines of Publix or have to deal with putting on pants so that you look "appropriate" out in public. Why listen to the nags of others that you are wearing your pj's out in public when you can just stay in and still get food. Additionally, the benefit of ordering groceries instead of ordering fast food or delivery food is endless. To start the health benefit of cooking over eating processed food like burgers will help a college student eat nutritious. Being a college student is tough. Having to deal with juggling your studies and also having a social life can get tricky, so don't let the ease of having fast food get to you because the freshman 15 is real. Instead, order groceries, have ingredients to make a delicious and nutritious meal delivered to you so that you can learn how to cook and how to take care of yourself.  At first this may be a hard task to ask college students but eventually (once the money runs out) I have all the reason to believe that my service will be beneficial. My competitors would be other delivery services such as Domino's or Papa John's but the nutritional value of the products you can by with my service compared to delivery food is very one-sided being groceries having the upper hand.
Three Minor Elements:
1. My  most important resource would be the laziness of college students. Let's be real if you were told that you didn't have to do something you didn't want to do for a small fee you will probably take that offer. This is the case for groceries, no one likes going to the grocery store. It seems you always see someone you know there and you are always bogged down by the long lines.
2. The next thing for my company would be to research into proper transportation for hot and cold items. Currently I would see having a cooler to be our number one tool when transporting ingredients but what if we could deliver things hot too? Say for instance someone orders a steak meal and for them we heat up the steaks, or get them ready. How can we do this? My idea would be to invest in a warmer or an oven like cooler sized instrument that can store food during the transportation to your doorstep.
3. In five years my company has so much potential that it could be a household name when discussing useful apps. One day this service may not be limited to college campuses and perhaps bigger cities and deliver the food to residential neighborhoods. In five years my biggest goal would be to partner with the university to ensure that college students know about my product. I think getting my name out there is my biggest hill I need to climb in order to be successful. 
Reflection:
Overall my feedback on my product in almost all of my blog post was that this product has a huge demand base. If only I had the capital and resources to actually make this plan happen. I think that most people saw that they could be delivered food without moving and said immediately said it was a good idea. It's quiet simple. In order to satisfy my targeted demographics, college students, I have to cater to their laziness. Unfortunately because all the feedback I received there was no actual business concept of mine that I saw to be flawed.  One thing that I wanted to clarify based on feedback was that this is a healthy alternative and a cheaper alternative than eating fast food all the time of which one person insisted on doing. 

Google Gold

1.  My main strategies for search engine optimization was to post my link to my blog as much as possible. On every page I visited throughout this semester, I tried to relate my peers troubles with mine and send them to see my product and what my brand is all about. I also learned how to use LinkedIn and take advantage of its circles and connections.
2. I kept keywords pretty simple, labeling each post with the correct week and the correct assignment title, in some cases catered around my product.
3. I linked my blog to my LinkedIn account and Facebook account which allowed me to connect my friends and colleagues on both platforms to my product. I immediately got some recognition between my friends and family because they were interested in what I was portraying as.
4. My most viral post was "Identifying Local Opportunities" where I found news articles and commented on them, I guess I had good comments about the article.
5. Yeah I made it to the front page of google when you just search my name and blog, that's convenient.

Week 14 Reading Reflection

1.  I thought it was interesting to see a lot of the concepts that were taught to me in my management class and how they are introduced from an entrepreneurship perspective.
2. I did not find anything confusing because I thought a lot of it was review for me.
3. Two questions:
    1. What is the most common example of intrapreneurship?
    2. Why is it important for managers to promote innovation and also be a source of innovation?
4. I did not disagree with the author.

Very Short Interview, Part 2

1. First I like to preface this assignment with the fact that I did not complete the original visit with an entrepreneur. Timing did not work out for the entrepreneur so I sacrificed the grade. However, I figured this should not mean that I can't complete this next assignment. Rather I just did it in a different way. The entrepreneur I decided to interview is the Mayor of Fort Myers, my home town. Mayor Henderson has opened a real estate company and has also work as a  manager in multiple banks in Fort Myers. Here is the interview:

2.  Even though this was the first time talking to Mayor Henderson I felt like we were able to discuss topics about Fort Myers Economy for hours. He is a very interesting person. I think Mayor Henderson though highly of me and he reported that in his follow up email he sent me after our interview. I think by talking to him I have achieved a grasp on talking to connections and mentors in the industry of entrepreneurship.

Week 13 Reading Reflection

The most interesting thing for me that I read in this chapter was all the ways your business can be valued. What confused me was that there are so many entrepreneurs that don't take advantage of knowing their value of the business. If you overcompensate this could get ugly and if you don't realize your potential you'll be stuck at mediocrity. Two questions for the author: 1. What is the most effective way to improve your value? 2. What value do you put on making this book as a part of your brand? I did not find the reading to disagree with any of my opinions.

Celebrating Failure

 

1.  One thing that I have failed at this semester is saving money. I bring up this situation because it is the most frustrating thing in the world. This semester, just like any other, I said I was going to make a conscious effort to save my money by bargain shopping. This sadly didn't happen. Week by week I went to the grocery store and rang out the big bucks. This taking a huge toll on my wallet and bank account.
2. Many thing can be taken from this. For one I have learned that I have expensive food habits. It seems to me the more I like it, the more it costs. I don't know if this is different for other people though. What I can realize from this is that no matter how hard I try to save there were always be a certain amount of money that will go towards food. Now that I have realized this I can budget my money to properly allocate my spending.
3. Personally, I handle failure terribly. I get really angry at the situation and then disappointed with myself. It is like a never ending cycle, but I want the cycle to continue because without failure it would be hard to learn anything. If I was scared of failure, I would do nothing in the world but on the contrary I have used failure to prepare myself for the bigger struggles I will one day face. 

My Exit Strategy

1. My exit strategy is to eventually sell the company to the university for a large profit. I think the university would buy the company once they see how much it is saving them on parking issues.
2. I want to do this because I think if the university was to buy this company it would be able to be broadcasted to everyone that comes here. This way the company will have a lasting impact on the Gainesville area once I have left and graduated.
3. This exit strategy I have thought of since the beginning.The company I have created can only keep a man entertained for so long so I think having a good exit strategy allows for you to create another idea. This is why I created my business centered around college students. If students rave about the service then the University would be silly to not buy the company from me.

Week 12 Reading Reflection

1. The most surprising element of the reading was all the possible ways an entrepreneur can screw up by not preparing for things to happen.
2. I thought it was confusing that so many entrepreneurs have failed when they could simply plan ahead to make things work out.
3. Two questions:
           1.  When do you think is the best time to make a strategic plan?
           2. Is it possible to have economic growth with long term failure
4. I did not disagree with the author.

Venture Concept #1

Opportunity: 
 If you have sat at home, belly empty and grumbling, so hungry that your stomach is literally screaming for attention then my product is like a match made in heaven. My product the "I'm Hungry" app, of which is available on multiple platforms, is designed directly for college students that live on or near their campus. This service is meant for those who do not have access to a car or reliable transportation to the grocery store but it isn't limited to just them. For instance, if you do have a car but just don't have the energy to get out of bed, trust me I have been there, with a simple click through my app you will have the ingredients needed to make a perfectly nutritious meal. The reason why I am offering this service is because I saw an opportunity. When young adults come to these college campus the excitement of living on your own and finally being away from parent supervision leads them to overlook certain details about being on your own. One detail being that now you are responsible for feeding yourself. When I got to college, I was ill prepared and the first week I was here I ended up getting really sick. Part of the blame I put on not feeding myself the proper nutrients that a growing adult needs. I had no idea what to cook and how to cook it. I have always had the assumption that a hot and ready meal will be ready for me when I get home because that is the luxury I have been living in but when I got to college I was sadly mistaken.
Innovation:
This is where my product comes in.  It is meant for those kids who just don't understand what it means to be a young adult and they need a little help. The service I am offering is an app that would be available across multiple platforms. This app harnesses a plethora of recipes that will list the exact nutritional make up of each ingredient. The consumer will be allowed to search through each and once they find something that is interesting, with a clock of a button, they can have the exact ingredients delivered to their doorstep. How does this happen? This is where the magic happens. This is where an employee of mine will actually go to the grocery store and shop for you. They will pick up the exact ingredients and proportions of each that you list. Then once picked up, they simply drop off your ingredients and you can get to cooking. Now you might be asking how will food being delivered to someone who doesn't know how to cook help them? Easy! Within the app you have the option to read the recipe and it will tell you step by step, with video descriptions, on how to cook each ingredient. With today's increased technological presence this app allows for the simple transition from child to a young adult that can take care of themselves. All you have to do is pay for your groceries through an online portal and then pay the delivery fee, this is the revenue that my company will use to hire drivers and allocate to resources.
 Venture Concept:
Now step back, How does this sound to you? Pretty good huh? Exactly, with this product you won't ever have to wait in the long lines of Publix or have to deal with putting on pants so that you look "appropriate" out in public. Why listen to the nags of others that you are wearing your pj's out in public when you can just stay in and still get food. Additionally, the benefit of ordering groceries instead of ordering fast food or delivery food is endless. To start the health benefit of cooking over eating processed food like burgers will help a college student eat nutritious. Being a college student is tough. Having to deal with juggling your studies and also having a social life can get tricky, so don't let the ease of having fast food get to you because the freshman 15 is real. Instead, order groceries, have ingredients to make a delicious and nutritious meal delivered to you so that you can learn how to cook and how to take care of yourself.  At first this may be a hard task to ask college students but eventually (once the money runs out) I have all the reason to believe that my service will be beneficial. My competitors would be other delivery services such as Domino's or Papa John's but the nutritional value of the products you can by with my service compared to delivery food is very one-sided being groceries having the upper hand.
Three Minor Elements:
1. My  most important resource would be the laziness of college students. Let's be real if you were told that you didn't have to do something you didn't want to do for a small fee you will probably take that offer. This is the case for groceries, no one likes going to the grocery store. It seems you always see someone you know there and you are always bogged down by the long lines.
2. The next thing for my company would be to research into proper transportation for hot and cold items. Currently I would see having a cooler to be our number one tool when transporting ingredients but what if we could deliver things hot too? Say for instance someone orders a steak meal and for them we heat up the steaks, or get them ready. How can we do this? My idea would be to invest in a warmer or an oven like cooler sized instrument that can store food during the transportation to your doorstep.
3. In five years my company has so much potential that it could be a household name when discussing useful apps. One day this service may not be limited to college campuses and perhaps bigger cities and deliver the food to residential neighborhoods. In five years my biggest goal would be to partner with the university to ensure that college students know about my product. I think getting my name out there is my biggest hill I need to climb in order to be successful.

Amazon Whisperer

1. Currently, the revenue drivers for my company. "I'm Hungry" is the delivery service fee which covers the labor that is needed to buy the groceries, deliver the groceries, and the costs of delivering the groceries like gas and driver's insurance.
2. A potential product that I can align with my business may be a cooking utensil that makes it easy for college students to prepare meals and perhaps store their meals for further use.
3. I think this will enhance my service because the whole idea of the company is to get students cooking for themselves and be self sufficient instead of always ordering take-out. With this potential cooking utensil that could cook and store the food you make in a manner that is simple enough and time efficient in order to fit into the busy schedule of a college student.
4. The item I found is a cooler shaped product that you plug into an outlet and it heats up your food.
   

Hot Logic 16801060002 Mini-Mac Personal Portable Oven, Green

5. The customer reviews for this product were fantastic. It had 725 reviews on Amazon and still had a 5 star rating. I think that is pretty impressive. What customers raved about the most was the fact that it was a good alternative to using a microwave and it was portable. The biggest complaint people had was that they should make it available in a car port option instead of the traditional outlet plug. 

6. That being said, with a product similar to this I could make it usable in the car, that way a driver could pick up hot items from the grocery store and still deliver this item in the hot package so that the customer doesn't have to worry about it. 

7. I think that this product would make a good addition to my service because I think a big complaint for college students, especially those who live in dorms, is the fact that they can't store food and cook food in efficient ways. With this product you can basically kill two birds with one stone, you have a container that can store foods and transport them, and you also have a device that will heat your food up in this container. 

I had no idea this product even existed and when I did find it on Amazon I was so amazed by it that I had to place an order for one. So currently I am waiting for the shipment to come in and I'm very excited. 

Week 11 Reading Reflection

1. The most surprising part of the reading was all the different types of innovation one could have.
2. With that being said, I also found some of the innovations a tad bit confusing for instance: Architectural innovation.
3. Two questions:
 1. What are your personal tips for inspiring innovation?
 2. What is the most common type of innovation that he uses?
4. I did not disagree with anything the author had to say. I found it to be very informative and interesting.

My Unfair Advantage

1. Optimism:
 My optimism is a great tool for me to use because it means I will look at things positively instead of realizing the negatives in every situation. I find this valuable and in some cases very rare because of how society seems to be very negative about everything. We live in an age of complaining and I think optimism can get us out of that. I don't think optimism can be substituted for something better because there is nothing like being optimistic.
2. Organization:
 I have very good organizational skills which keeps me on top of things and helps me manage my life. This is valuable because it means I won't miss out on opportunities presented to me. Nowadays due to the way technology works it is very easy to be organized and there are other tools you can use if you are not organized. Having a secretary or buying a calendar can help someone be organized.
3. Competitive drive:
 I am a very competitive person and I like to stop at nothing (within reason) to achieve a goal. This is valuable because this means when the going gets tough I will not stop working. Most successful people have this same drive as I do. Competitive drive can be a could trait to copy from your role model. I don't think you can substitute being competitive with anything else.
4. Selflessness:
 I found myself to be very selfless which is valuable because this means I will put others in front of myself. Some people like to fake this trait but there are multiple people that share this trait with me. It isn't hard to copy others and that's why people fake this trait.
5. Laziness:
 At first this doesn't seem like this trait is very good but I find it to be very valuable because it leads me to find easy ways to complete a task. This trait is very rare because there are a lot of people that are lazy. Being lazy is probably the easiest trait to copy from others.
6. Brotherhood:
 Having a brotherhood behind me is one of my most valuable resources because it means I have people that I can count on. This isn't that rare because there are many people who have a support system behind them, mine just comes from my fraternity but others could come from their family, friends or other groups.
7. Location:
 My location is one of the key elements to my delivery service because it is meant for college students. There aren't many cases where the entire city (Gainesville) is absorbed by the college like University of Florida is. This means that the entire city is basically college students and people that work at or for the university. This is a perfect market for my app.
8. People's skill:
 I love to talk to people and I thrive on having small talks with random strangers. This is a valuable resource because it could lead to a good form of advertisement for my company. Nowadays, people are very shy and don't like to branch out and they get by doing this by hiding behind a facade on the Internet.
9. Creativity:
 I find my creativity to be very valuable because it means that I find other ways to work around a problem. I enjoy thinking of things people don't because it seems like most people like to just live off the success of others instead of finding it for yourself. Creativity is very hard to replicate because you either have it or you do not.
10. Leadership:
 I like to lead people but I also like to be led. I find this to be valuable because it means that I am not shy in front of others and it could lead me to being a great manager. Being a leader is hard and for that reason it is rare to find and hard to imitate. Other resources can be used like hiring a board to make decisions.

My top resource is my creativity. My creativity lets me look at things in different ways than the average person. It allows me to use my other skills in the best way possible. For instance because I am creative I can afford to be lazy because I will find easier and more efficient ways to complete something. I thrive on the saying, "Work smarter, not harder".

Growing My Social Capital

A. Domain expert: Paul Kath 

Mr. Kath was my little sister best-friends father. Being her older brother, I was in charge of dropping of my sister at Mr. Kath's home. Because of this, Mr. Kath felt it be safe to leave his number with me in case of emergency. Mr. Kath was the manager of the local Publix back home and could lead to information about sales and the target market.  I contacted Mr. Kath through text message to see if he liked the idea I had. 

B. Market expert : Michael from G2G

 This one seemed a little challenging at first because I did not who I could contact. Then my hunger drove in and I ordered a pizza. Behold an opportunity. I asked the delivery guy what he thinks about delivery services in Gainesville. Then I gave him my pitch.  He gave me his managers number and told me to contact him in order to talk more. With more information about delivery services I will be able to determine which zones are worth limiting my product to 

C. Supplier : Tom Puma

 I met Mr.Puma when I worked for an ice cream shop on Sanibel island. He is a resource supplier for the ice cream shop and would have to contact his supplier to have the proper shipments to our local business. He would come into our shop a lot and would love to make small talk. One day our conversation lasted longer than usual and it ended up in an exchange of contact information. I emailed Mr. Puma because he has the contact between a large supplier, Cisco. 

Reflection: 

 I thought this assignment was worthwhile. The people I contacted were not exactly close to me so it took a lot of confidence to reach for the phone. However the way each contact handled the situation made it seem like this has happened before. It showed me that other people are just as willing to grow their circle as I am. 

Week 10 Reading Reflection

1. I was not too surprised by this week's reading, a lot of the information I have learned from prior classes.
2. Because I have studied financial accounting, I understood the reading.
3. Two questions for the author:
       1.  What is the worst punishment an executive can receive from falsifying records?
       2.  Is it better to do in house accounting or having an outside source control the financial reports.
4. I did not find any disagreements with the reading.

Elevator Pitch #3

1. The pitch.

  
2. A reflection on the feedback you received from your last pitch
 I think the feedback I received was very important to me because it made me realize that I was too broad with my market. Both peers that reviewed my previous pitch agreed that I should really point out that I am aiming to make this a college friendly product and the first of its kind. 
3. What did you change, based on the feedback?
 Based on the feedback, like I said earlier, I focused my pitch around the aspect of the app being dorm friendly. I also tried a different camera angel to get a better look at my stance and professionalism. 

Week 9 Reading Reflection

1) What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations?

 I as surprised by how much marketing tools there are in order to perceive your product. I now realize how important it is to know your market and how your market reacts to different headlines and such. 

2) Identify at least one part of the reading that was confusing to you.

One general concept that I find to be confusing is how people are supposed to know there market before doing any research. How do you get a good idea of your market? 

3) If you were able to ask two questions to the author, what would you ask? Why?

1. What is the most common misused marketing research tool?

2. Can you over market your product?

4) Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?

I did not disagree with the author other then the fact that the cent differences really make a difference. From my small shopping experience, whether a product ends in a odd or even number makes no difference as long as the price is right. 

My Secret Sauce

Describe five ways in which you think you have human capital that is truly unique
1. I have no problem looking back on a situation and making it clear that I was in the wrong but then laughing at my flaws. 
2.  I liked to look at small details within a situation because I like to use my detective and reasoning skills to infer more information.
3. I love to be sarcastic because I think satire is one of the best forms of communication ever used. 
4. I grew up in a large family that has created this sense of competitiveness in me.
5. I differ in sorts that I think I do some of my best writing in high pressure situations. 

 Interview the five people who know you the best.

1. The first interviewer was my little sister, Angela. My key takeaway from this interview is that she thinks I am a great person to be around because I am optimistic but goofy about it.
2. The second interview was with my girlfriend. Gillian pointed out that I liked to look at the small details of things because of my business minded brain. 
3. The third interview is with my little brother, Kenny. Kenny thinks what makes me stand out is that I do not mind being the odd man out. 
4. The forth interview is with my other little brother, Kyle. Kyle says plainly that I stand out because I like to put my life on hold in order to better someone else's. 
5. The fifth interview is with my mother. The key points that my mother pointed out was that I had a kind personality and that I have no problem helping others. 

Reflect on the differences
After talking to my family members and my girlfriend it makes me happy to know that my closest people all think highly of me. I liked the fact that my girlfriend, arguable the closest person to me knows that I like to point out things others don't realize. I think my family as a whole would agree with my points that I made and you can roughly see that through the interviews. If I were to redo my previous list I don't think I would change a thing because what my family said reflected these points. 

Idea Napkin #2

1. My name is Kevin Leddy. I have many talents that include being able to work in a team environment while also be able to take a lead role in a particular group. I am very easy to have a conversation with meaning I will be very approachable in terms of asking for instructions from my team members.  I think this business would help me make an impact for students here at the University of Florida which I find to be key for my time here. Not to long ago I had no desire to make myself be healthy but with a new attitude adjustment I was able to realize that cooking healthy alternatives is not too hard or expensive. This is what I want to broadcast to the masses through my product.
2. The product that I want to make is an app that is called "I'm Hungry" within this app that would be available to Apple and Android products, a student would be able to search through a wide variety of recipes from beginner to advanced recipes in terms of instructions. The special thing about this app is if you were to want to make one of these recipes, you would simply click a button and type in your information to have the groceries delivered to your address in Gainesville. We would also have a program that would allow for a weekly menu plan that will outline what you should be eating and with a click of a button you can receive them. 
3. I am offering this app to students in Gainesville because of the problems with parking, it would be very beneficial for students to leave their cars at home. However this eliminates the ease of getting food. But with "I'm Hungry" you can have your food delivered to you.
4. I think this product would be valuable because their are a lot of students that do not bring their car to campus (who live on campus) and have to resort to eating at the dinning halls or fast food but eating out can get very unhealthy. So to solve this, they can have their groceries delivered to them and a way to teach them how to make good meals.
5. I think that what sets us apart from any ordinary delivery business is that with a regular food delivery the food you are getting are unhealthy and usually expensive. College students are poor so a cheap alternative to this while also giving them the education on how to cook can be beneficial to many.

In final analysis, I think that all the elements of my business do work very well. I think that there is a huge need for a clean food delivery alternative in the Gainesville area and with the aspects of this service, these needs can be solved. I think the huge dependency on cell phones also increases the chance for success of my business idea.

After reading my feedback I am pleased to know that my peers think highly of my idea. Some things that I got from reading the feedback was that the portion about being a healthy alternative to delivery should be a focal point in my business idea. I also was shown that there is already software that allows for a weekly recipe to be sent to customers. One of my peers like the fact that my company would help solve what she is also trying to solve: parking on campus. All in all, I enjoyed reading my feedback because it allowed me to reorganize my business plan in order to truly cater towards the market I am going for. One benefit of having my peers read over my work is that they are also the main market for my company. 

Half-Way Reflection

1. Tenaciousness is a skill:

In order to be successful in this class you have to change the way you go about working on assignments. The assignments in this class don't really have a right answer. It's up to you to find out what you think is is right. You can go through the motions and just post dull assignments on your blog but then what are you getting out of the class? The answer is nothing. This is why you have to want to learn about how to become an entrepreneur. This drive is what I have learned and it is what I realized is necessary to truly understand this class.

2. Tenaciousness is also about attitude:

There are going to be times during this class that you think "What is the point of this?". I had a moment like that when we had to do our first customer interviews. I thought at first that it was such a stupid assignment. I thought it had nothing beneficial to offer me. Then I went out and I was denied an interview three times in a row. That hurt. I was down and wanted to just give up on the assignment but I didn't. Instead, I went to a different location. I found a friend of mine there and was able to get the first interview done. This gave me some hope. It made me realize that this assignment wasn't so hard. 

3. Three tips: 

   1. Don't be afraid to branch out and talk to strangers. Chances are you'll never see them again so don't be afraid.

   2. Be polite. Most people may think it is strange that you are approaching them. Be kind to them. For instance, if you are interviewing customers at a grocery store ask them if they want help loading with their bags. 

   3. Don't be afraid that your ideas aren't going the way you planned. If an assignment works out differently, run with it. See where it goes and what learning experiences you can get from it. 

Week 8 Reading Reflection

The biggest surprise for me about the reading were the multiple options available to finance a start up company. One thing that confused me were the SEC regulations. Two questions I would ask the author are:
                    1. What is the most crucial SEC regulation?
                    2. How can a successful IPO effect a way a company runs?

I did not disagree with the author on his points.

Week 7 Reading Reflection

1. The biggest surprise for me was the fact that marketers doing segmentation are doing things wrong and ineffective.
2. One part that was confusing to me was the way companies determine if market segmentation is working well.
3.  a. How could a company use this information?
     b. How can you market to everyone successfully?
4. I did not think anything the author said was wrong, very factual and surprising though.

Free Money

Strategy:
Where?
-I went to McAlister's Deli on Archer road.
What kind of people?
-I approached people that just ordered there food and went to sit down.
What will I say?
-I told people that they must of dropped the dollar when they paid for their food and I don't want to steal from them.

Reflection: 
I thought I would be able to give away all the money because it seemed like a probable story. Countless of times I have fumbled my wallet putting it back in my pocket and dropped money, this is why I mainly approached males. Furthermore, my thoughts were pretty accurate. I was able to give away 4 out of the 5 dollars. Conversations were very short because there wasn't much to debate. They either agreed to accept that they dropped the dollar (even though they didn't) or deny and I was able to keep it. Here are videos from both scenarios.

Elevator Pitch No. 2

1. The Pitch:

2. A reflection on the feedback you received from your last pitch:
I really liked to hear back from my fellow students about what they thought of my idea. All the feedback that I received was positive but also reassured myself that this idea has a marketplace here at the University of Florida.  All three of my comments said that they all agree that going to the grocery store is a hassle but they are still willing to cook, I even had one person suggest to add wine to this delivery service. (What a great idea!)

3. What did you change, based on the feedback?
Like stated earlier, the feedback that I recieved was all positive and did not urge me to change anything. However, in order to not repeat the same video, I added some detail and tried to make the video look more professional.

Week 6 Reading Reflection

One thing that surprised me but still interested me was the fact that there is a small role towards rivalry between existing competitors. I thought it was interesting but also kind of confusing because I did not understand the impacts other factors had. Other than that I did not find anything else confusing. Questions I would ask this author would be What factor plays the biggest role in competition between business? and What is the biggest struggle for a new venture? I did not disagree with the author.

Idea Napkin No. 1

1. My name is Kevin Leddy. I have many talents that include being able to work in a team environment while also be able to take a lead role in a particular group. I am very easy to have a conversation with meaning I will be very approachable in terms of asking for instructions from my team members.  I think this business would help me make an impact for students here at the University of Florida which I find to be key for my time here.
2. The product that I want to make is an app that is called "I'm Hungry" within this app that would be available to Apple and Android products, a student would be able to search through a wide variety of recipes from beginner to advanced recipes in terms of instructions. The special thing about this app is if you were to want to make one of these recipes, you would simply click a button and type in your information to have the groceries delivered to your address in Gainesville.
3. I am offering this app to students in Gainesville because of the problems with parking, it would be very beneficial for students to leave their cars at home. However this eliminates the ease of getting food. But with "I'm Hungry" you can have your food delivered to you.
4. I think this product would be valuable because their are a lot of students that do not bring their car to campus (who live on campus) and have to resort to eating at the dinning halls or fast food but eating out can get very unhealthy. So to solve this, they can have their groceries delivered to them and a way to teach them how to make good meals.
5. I think that what sets us apart from any ordinary delivery business is that with a regular food delivery the food you are getting are unhealthy and usually expensive. College students are poor so a cheap alternative to this while also giving them the education on how to cook can be beneficial to many.

In final analysis, I think that all the elements of my business do work very well. I think that there is a huge need for a clean food delivery alternative in the Gainesville area and with the aspects of this service, these needs can be solved. I think the huge dependency on cell phones also increases the chance for success of my business idea.

Week 5 Reading Reflection

1) What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations?
The biggest surprise for me was how many firms and patents are created each year. I think that this is an insanely large number and just goes to show you how great human creativity is. 

2) Identify at least one part of the reading that was confusing to you.
 The feasibility approach and its specific activities were confusing because I did not understand many of the restrictions that went along with it. 

3) If you were able to ask two questions to the author, what would you ask? Why?
1. Did the author have his own start up ideas and if so what was it and how successful was it?
2. What does the author think is the most important realization we need to have in order to fully understand how to become an entrepreneur? 

4) Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?
One thing I would disagree with the author is the fact that people are more willing to pay for their product once it has been delivered because I think people are eager and want their products now, and with the help of technology it has made that possible.

Elevator Pitch No. 1

One night not too long ago, I sat on my bed wishing that I had a personal chef. It's not because I do not know how to cook. I actually love to cook. The problem was that I had no groceries to even make anything remotely edible. So it got me thinking, what if there was a service that could bring me my food so that I can still cook. By cooking you are able to make a lot healthier options than delivery foods.  That's when I had the idea for "I'm Hungry". I'm Hungry is an app that I want to develop that will list out a bunch of recipes that are easy to cook with instructions on how to cook them. And the best par about this app is that with a simple touch of a button you can have your food delivered to your door. Fantastic right? 

Week 4 Reading Reflection

The biggest surprise for me in this weeks reading was the part about how people think differently according to which side of the brain is used. I thought it was interesting how two people could have two different ideas from the same experience. The most confusing thing for me was the part about how terrorism makes innovation. I disagree with the author about this because they already have almost a thousands new ideas a year for new ways to stop terrorism. Two questions I would ask the author would be, 1. Which side of the brain does he think he uses to analyze situations, 2.Can someone force themselves to think one way about a certain situation? Finally, other than the terrorism part, there is nothing else that I would think the author is wrong about.

Customer Interviews No. 1

First and foremost, I like to cook and eat, I think everyone does. However, in order to do such a task, I need groceries. What a pain? I have to go get on the bus and make my way to Publix. This kind of takes the fun out of cooking for yourself. But what if there was a service that delivered the exact groceries I needed to my door. What if there was an app that all you had to do was find a recipe and then click order and all the ingredients were delivered to you. In my opinion this would be fantastic for college students without vehicles but I wanted to find out for sure. So, I interviewed recent customers from the nearest Winn-Dixie and here are the questions I asked:

1. What is your name and are you from Gainesville?
2. Did you bring a car?
3. On a scale of 1-10 can you rate your shopping experience today?
4. Were you able to find everything you needed with ease?
5. What if I told you that you the groceries you just bought could be delivered to you?
6. Would this service make things easier?

After the interviews I conducted I concluded that this service would probably be of help to many college students, especially those without cars. It seems to me that college students (myself included)  not mind the task of cooking, therefore, by making an app that could display recipes and such and have the ability to have those ingredients delivered to them would make grocery stores in Gainesville earn even more of a profit.

Interviewing people was definitely a different thing. I enjoyed the experience because I truly like to hear other people's comments, especially on ideas that I create. I think at first people are nervous about the interview because they don't want to say the wrong thing but once a few questions are asked, they are good and able to answer more.

Top 5 World Problems

Top 5 most serious problems in the world:
1. Terrorism
- Terrorism is the most serious problem right now because it affects all other problems. If we eliminate terrorism we can then solve other problems like hunger and oil prices.
2. Obesity
- This is the second most serious problem because parents are uneducated about potential risks with childhood obesity. It could lead to life of depression for our youth who will one day be the intelligent mind of our society
3. Media Exploitation
- Exploitation by the media ranks third on my list because people do not realize how bad this problem is. Everyday the media is broadcasting new stories in order to create stimulation within certain industries, making this a unfair advantage.
4. Credit theft
- With society becoming more technologically advance, payment methods are becoming more insecure with all the digital purchasing technology. It seems the more advance a payment option is, the more insecure it is.

5. Ignorance
-This problem may not rank the most serious but it definitely irritates me the most. The problem is that people don't experience. They take other people's experiences and use them as their own.

Top 5 Implementable solutions:
1. The most implementable solution would be to secure payment methods. Like I said technology is very advanced therefore we could just make a system of security networks to harvest all the data.
2. The second most implementable solution would be to solve phone absorption. We could just create cell phone limits on data packages in order to restrain people from using their phones so often.
3. The third most implementable solution would be to solve media exploitation, we could just create laws on new shows on what they are and are not allowed to broadcast.
4. In surprise, one of the more probable to implement solutions would be to stop terrorism, all we simply have to do is capture the terrorist and disband their cause.
5. The fifth most implementable solution would be to solve poverty. With fiscal monetary policy the federal government can easily generate a money supply for the impoverished. Their may be some unhappy fellows though.

Week 3 Reading Reflection

After reading chapter 2, the biggest surprise I had was all the problems there are with becoming an entrepreneur. Not only is there a chance that your business fails. But there are also chances that you personally are affected by this business. If you put your entire self into one project and that project does not work out, you are going to be damaged. However, some confusion arose with this because I do not truly agree that you can fully account for some psychological damage to come from entrepreneurship. One question I have for the author that I may find out in later chapters is whether or not he has had failed business attempts an also if he has had  successful business attempts at entrepreneurship. It seems to me he knows a lot about the subject of entrepreneurship but it would be interesting to see what ideas he has had with all the knowledge he has had. I feel like because he knows so much about this discipline, he should know when to execute an idea and when not to. One thing I would disagree with the author is the fact that he put optimism as a downfall of entrepreneurship. I disagree because if someone is optimistic about their opportunity, even if they fail at this, they will still look at the bright side of the failure, then perhaps they will be able to look for another opportunity instead of "beating a dead horse".

Identifying Local Opportunities

1. GPD video goes viral: Police officer's response to kids playing basketball a slam dunk http://infoweb.newsbank.com.lp.hscl.ufl.edu/resources/doc/nb/news/15A8E38FB89DA700?p=AWNB
Description: Two weeks ago there was a dispatch call to one of our own Gainesville police officers about a group of kids making a disturbance in an Alachua county neighborhood. When Officer Bobby White arrived at the location of the disturbance he find there are three African American kids playing basketball. The reason why I described the race of these kids is because this is the reason, I believe, the call was made.  Instead of asking the kids to stop playing, the officer joined them and then suddenly more kids showed up to play. At the end of the video there is a scene that says that people need to stop calling about "kids being kids" and let the officers worry about people committing crimes.
Problem: The problem I see in this situation is the fact that our officers are being dispatched to these locations for reasons that are, in essence, pointless. There was no reason for Officer Bobby White to come to the location of the kids playing basketball. They were just playing basketball. Being kids. This is a problem that officers have to deal with while they should be at other locations securing the safety for the Alachua County residents. 
2. Gainesville man gets 270-day jail sentence in puppy death http://infoweb.newsbank.com.lp.hscl.ufl.edu/resources/doc/nb/news/15A9388B69AA9488?p=AWNB 
Description: A Gainesville man was sentenced to 270 days in jail for animal cruelty. Meldwige Gregoire adopted a pit bull mix puppy fro  Animal Services and then two days later, he returns this puppy back to Animal Services dead. In two days this guy killed this puppy by stomping on the puppy's back and hind legs and also kicking the dogs ribs for the reason he says was "discipline". 
Problem: The problem here is obvious. This man should have never been allowed to adopt this puppy. This poor puppy finally found a home to be taken to and then within two days it losses its life. That's terrible in my opinion. The problem is that there should of been background checks on this guy because I am sure they would of found something that looked suspicious. It is obvious this guy had planned on killing this dog as soon as he got it because he didn't even wait a week of having this puppy. It is shame that this happened.
3. Hurricane fears will blow over; early Alex doesn't portend bad year http://infoweb.newsbank.com.lp.hscl.ufl.edu/resources/doc/nb/news/15A9388B724EF7A0?p=AWNB
Description: There are storms forming already in the Bahamas and it is not even Hurricane season yet until June 1st. The big thing about this storm is the fact that the last time there was a hurricane to form out of season as early as January was 1938 when a hurricane nicknamed "The Long Island Express" ripped up New York and created about 4.5 billion dollars in damage in today's dollars. Is it something to worry about yet is unsure but I definitely think we should not just turn the other cheek on this. 
Problem: The problem I see with this is the fact that people may not be prepared for a rough Hurricane season in Florida. There has not been a really bad storm to hit Florida in a few years. Therefore there are a lot of people that have never experienced a hurricane. Myself being one of those. Therefore, I think the problem this created is the fact that Florida residents need to learn about the proper precautions to take in the event there is a really bad storm heading our way.
4. Rock Gym faces unstable ground, buoyed by locals' support http://infoweb.newsbank.com.lp.hscl.ufl.edu/resources/doc/nb/news/15A7E65B287302D0?p=AWNB
Description: Rock Gym in Gainesville needs your help. This new rock climbing centered gym in Gainesville has ran itself into some problems in the buildings foundation. The flooring of the gym has sunken into the ground and has made it an unsafe place to practice climbing. Therefore, the gym had to shut down temporarily in order to raise the funds to fix this problem. 
Problem: The issue presented in this situation is the fact that there are plenty of people who enjoy the sport of climbing that can not practice in Gainesville as of right now. The company had to lay off 20 employees making those people jobless. Rock climbers in Gainesville will have to find another sport to occupy their time until Rock Gym can raise the 100,000 dollars they need to repair the falling building. 
5. 

Newberry woman arrested in home invasion robbery; 3 others sought http://infoweb.newsbank.com.lp.hscl.ufl.edu/resources/doc/nb/news/15A7E65B383701A8?p=AWNB

Description: There was another robbery in Alachua county that is currently unsolved. A Newberry woman planned a robbery of a drug dealer with three other suspects, of whom are still not under arrest. This robbery lead to the stabbing of one person who ended up being rushed to the hospital. The man was fine and was able to identify all four suspects. Currently only the woman has been arrested.
Problem: The problem this creates has to do with security. Gainesville police department are burdened with finding the other three suspects. Who knows how many other places this gang of people robbed. This is a safety and security issue. Are homes and neighborhoods in Alachua County not secured enough? Should there be neighborhood watch guards across all of Alachua county? 

World's Biggest Problems

Here are some of the world's biggest problems:
1. Global Warming
Temperatures are reaching all time highs and lows due to the greenhouse effect we are creating through industry. In order to stop this problem we need to figure out a way to replace the harmful emissions we let out through everyday activities like driving a car to work.
2. Terrorism
Recently terrorist attacks have been occurring more frequently than in the pass. This is due to the extremist group ISIS. In order to instill peace back to the world terrorism needs to be diminished, meaning the termination of ISIS
3. Media Exploitation
Nowadays criminals are treated as celebrities. News reports insist on getting the inside scoop of the suspects instead of speaking about the victims. In order to stop this there needs to be rules and restrictions against newscasters at a scene of a crime.
4. Obesity
Especially in the United States  but also everywhere else there has been an increase in laziness and overall an increase in childhood obesity. Children are not learning correct food eating patterns and they are creating a bad attitude about food. In order to stop these we need to educate parents on how their children should be eating because they are the ones that should control what they eat.

5. Poverty
We can never completely abolish poverty, it will always be out there in some form, however we can reduce it through proper fiscal policy enacted by the government of each respective poor nation.
6. Oil Shortages
Oil is really the backbone of industry. Without oil, profits for literally everyone will decline and I think we can see that happening in recent days on the stock market. Simple fact is that we are running out of oil and in order to make sure our country can still fuel itself we need to find an alternative fuel source.
7. Hunger
This issue has to do with poverty, people don't have money or they are spending what little money they have and spending it on non essential stuff. An issue like this can only be solved by reducing poverty and informing the general public of cheap healthy food options.
8. Credit theft
With the world becoming very tech savvy, a lot of payments have become unsecured and people don't realize this. Then they go and buy something and see that their information was stolen. In order to solve this we need to create a form of a database that is secure enough to handle all web payments
9. Ignorance
People are just unaware of events going on. Even though people are glued to their phones they are soaked up by nonsense. Meanwhile huge news events are happening and going unnoticed. In order to stop this we need to force social media sites to cover the big news events in a better way than they are currently.
10. Phone absorption
On top of my last point, our society is absorbed by everything that is in our phone. People can't even hold conversations anymore because they have to check their phones. It gets ridiculous. In order to stop this rude behavior, cell phone companies need to dial back the advertisement of how being on your phone is cool and instead make it be seen as a tool.

Week 2 Reading Reflection

After reading the given chapter for this week, it raised a lot of thoughts in my head. For instance I would ask the author, why did it start with myths about entrepreneurship before it truly defined what entrepreneurship is, this seems to provoke some ideas in readers that may cause them to not read about what entrepreneurship is. One thing that surprised me about the reading was the fact of how helpful to our country as a whole entrepreneurship really is. It creates so many jobs and makes life so much easier. The reading stated that in the last ten years, there have been 600,000 new start-ups...per year. That is an insane number when you think about how many different products and services were created. However, one part of the reading that was confusing me was the end of the reading about entrepreneurial management, this seemed like a lengthy concept and was defined with very tricky wording. This is probably because it may be discussed later in the book. I feel like the author was wrong about how he said that "all companies wither and die", I disagree that all companies do that. There are some companies that will have an infinite life because of what it provide and how the demand for this product will never end, take for instance some types of medicine where their is no cure for a disease. Another question I would ask the author would be why did he stray away from using images, excluding diagrams,  to get the information across to his readers. I understand that he m may have tried to be more professional with this textbook but even I can admit to the fact that I can understand more when their are photos along with the material, it helps me make connections.

My Bug List

Here are the top 20 things that "bug" me and the reasoning why these things happen:
1. When companies e-mail you about special offers every day.
- Companies are trying to make you only think about their products by drilling their sales and discounts everyday.
2. This ice-cream shop on Sanibel Island that does not take credit cards but only cash.
-This is probably because this company has conservative management that does not want to change the ways the company was built on.
3. When customer service lines direct you to call other numbers, like Apple.
-With such a huge company, their are probably multiple headquarters that deal with different issues of the company.
4. When companies like the bike shop back home tries to sell you really expensive parts to fix an issue with your product but end up not fixing it.
- This is due to two factors: 1. The company wants to make a profit over satisfying the customer, or 2. The company lacks the knowledge it advertises to have.
5. How parking restrictions are always ill advertised.
-This is probably due to the fact that advertising this information would cost a lot of money to a company that does not have a big profit.
6. At Walmart when they have so many checkout lines but only a few are open.
- Walmart has trouble in fining enough people to hire there for they can not make a large workforce at these locations.
7. When companies like Protein manufactures use shoddy research and make outrageous claims.
- With a company that is just starting out, research and development may take a huge chunk of their profit.
8. Also when protein manufactures use an overload of statistics to advertise their products.
- It's a marketing strategy to get people who are not as knowledgeable about the industry to buy their products
9. When pharmaceutical companies make commercials and list off a million side effects like death or cancer.
- This is probably because of legal reasons.
10. When companies like Coca-Cola lie about their nutrition facts on their products.
-This is due to broad guidelines set by the FDA.
11. When foreign restaurants have employees that do not speak much English and you can not understand them when they repeat your order and you get overcharged.
-This is due to the low wages of these companies that drive in foreign workers.
12. When phone companies like LG sell you their products but make you buy their charging cord separately.
- This happens when competing companies are able to sell their products at a lower cost therefore making the other company cut corners.
13. When workers at places like Publix, hand you your receipt and your change at the same time.
- Cashiers are just lazy and do not want to move their hands twice.
14. When female hygiene companies advertise their products during NFL games.
-Television networks will take any money they can.
15. How black Friday deals have now started to start on late Thursday afternoon.
- Companies were gaining less and less of a profit on black Friday.
16. When church companies hire officers to handle the traffic lights after mass gets out.
- Church attendance have surpassed the capacity of the roads near these churches.
17. When Best Buy employees greet you at the door and ask you if they could help you find something.
- After a few customers complained they could not find their products they made someone from the workforce be designated at all times to help customers.
18. When restaurants like the Chile's in Gainesville did not have some of their ingredients like cilantro listed on their meals.
- This probably was caused by lazy rereading skills when publishing the menus.
19 Also when this same Chile's instructed their brand new servers to work on their first day without someone shadowing them.
- They probably had an influx of people come to their restaurants and did not have the proper amount of people on the clock at this time.  
20. When weight loss companies make outrageous claims like "lose ten pounds in ten days" that are physically impossible.
- This is also a marketing tool to get ill advised people to sign up for their services.

After creating this lead it lead my to realize a lot about myself. At first it was very hard for me to think of things that truly bother me. I thought I was pretty easy-going. But once I wrote a few done, they all started to come to me and I was even able to type as fast as my ideas were being molded in my brain. There really are some annoying nuances of everyday life, especially now that I live on my own.

My Entrepreneurship Story

Entrepreneurship is all around us. It fuels the way society can go about their daily tasks. That being said, one of my biggest experiences with entrepreneurship was when I was 16 years old. During this time I was a big advocate of playing lacrosse. I originally moved from New York where the sport was a lot bigger so when I cam to Florida I was stunned to see that there was not much of a following. This as you can predict was my opportunity. With the help from my father and some of my little league coaches, we were able to create a travel lacrosse team in my town. On this team we would travel all over Florida playing in different tournaments to better our skills and knowledge of the sport. This caused the sport to grow in my town and has now become a prominent sport within high schools in my district. Looking back on this I can actually see how much of an impact we made, this is part of the reason why I am taking ENT 3003. I know that entrepreneurship aides people everyday and I want to be apart of that. I am also taking this class because I am interested in minoring in entrepreneurship. 

Introduction

Hey, my name is Kevin Leddy, I am currently a second year finance major with interests in minoring in entrepreneurship. I am originally from North Port, NY but moved to Fort Myers, FL when I was 11 years old. I have a very large family that consists of 5 children. I am the second oldest with one of my sisters being 2 years older than I. My other siblings are all in high school. My future aspirations are to one day move back to New York and work in the city. I have recently become very interested in outdoor actives such as hiking and exploring. Over Christmas break, my family and I traveled to North Carolina, where we stayed in a cabin on Black Mountain in Asheville. I really enjoyed hiking down the mountain to find where there was a river and then hiking back up to our cabin. I look forward to working in this class and broadening my knowledge about entrepreneurship.